Brandon Rocco is the owner of Fearless Fitness, a growing brand of group training focused gyms. In the past year, he’s opened gyms in the Hartford, CT, and Cedar Park, Texas. We sat down with him recently to learn how he juggles managing five expanding gyms, being a first-time dad and giving back to the community.
Engaged employees are more invested in their work, more productive, provide better service and stay longer. In turn, this leads to happier customers who buy more and refer brands, products, services, which drives greater sales and profits. So how can you better engage your employees? It starts by showing them you care.
I spend a lot of time talking to local business owners. I am fascinated by learning about what motivated them to start their business and how they view their role in the community. This gave me an idea — why not set aside one day to perform an unscientific study to discover how and why local businesses give back?
To answer this, we need to do some time travel because the origins date back to when I was growing up on a 100-acre farm in the foothills of the Appalachian Mountains in southeast Ohio. We had cows, pigs, chickens, sheep and a horse named Polly. Our food came from the land we lived on and the animals we raised.
How many times during the day do you say to yourself or someone that “I don’t have time?” It is easy for the day to get away from you with phone calls, emails, customers, to-do lists, etc.… But are you aware of the message you send when you say those words? I wasn’t.
Last week, I was in Columbus, Ohio, meeting with several business owners and nonprofit leaders. They were all great conversations. Each had a specific objective, and in every case, we achieved more than we anticipated. But there was one moment when I asked myself, “Do I really know what I am doing?”
When you type “change is constant” in Google, you get more than 500 million results. Some of the first entries are related to Heraclitus, a Greek philosopher who said, “Change is the only constant in life.” He shared this thought around 2,500 years ago. So why do we struggle so much with a concept that has been around for so long?
Social responsibility is not merely an approach for big companies anymore. Giving back helps make a business of any size better, stronger and more relevant. Is your business ready to start or expand on what you are already doing? Here are five steps to build a competitive advantage for your business by doing good.
As a business owner you wear many hats as you perform day-to-day operations and plan for growth. With all this, it’s easy to overlook the positive impact your business has in the community and the benefits that giving back can in turn create. Here are seven reasons why you should integrate giving back into your growth plan.